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For every pound Yellow Pages awards to schools, a matching pound is given to the Woodland Trust – the UK’s leading woodland conservation charity.

Since 2002, the Trust has received more than £280,000 and is set to receive a further £85,000 from the Yellow Woods Challenge 2009.

The money raised this year will be used to support the Tree for All campaign which aims to plant 12 million trees over five year – one for every child under the age of 16.